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Our team

We’re a team of data enthusiasts committed to transforming location intelligence. From advanced analytics to intuitive software, we help businesses make smarter expansion decisions-faster.

Ruben Rico Lucas Marc Daan Evert Mattijn

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Our team

Our partners

IRIS is proud to be a product of the Big Data Company, working closely with key innovation hubs, academic institutions, and technology providers.

As a startup incubator, UtrechtInc supports high-potential ventures that leverage data and technology for real-world solutions-like IRIS.
Helps companies not only understand data and AI, but above all, leverage them-by smartly translating data into insights, solutions, and action.
Insights for Action helps retailers unlock new sales opportunities through market research, data integration, and advanced marketing intelligence. As a trusted partner for international retailers, they bring deep expertise in retail strategy and growth.
Kyden is a multidisciplinary, full-service ESG consultancy guiding organizations in their transition to sustainable and responsible business practices.
Locatus provides the most up-to-date insights on retail and real estate locations. Their extensive field research and nationwide databases offer unmatched clarity on shopping areas, development plans, and commercial spaces.

Confident expansion starts here

Know exactly where your next store will thrive. IRIS pinpoints high-potential sites using real-world data—so you can launch with less risk and more certainty.

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